GlazedCon 2014 : Wearables Are The Next Wave

First off, I found it really interesting that not many people were wearing wearables at a wearables conference… hmm.

I attended the Glazed Conference  up in San Francisco yesterday to get a peek at the latest and greatest thinking in the wearables space:

  Beyond FitBit, which has eaten up half the market, there is a lot of fragmentation

  Unlike smartphones, wearables seem to have a limited lifespan – most users stop wearing their wearables about 90 days in, especially when it comes to fitness wearables – this tells me that there is plenty of interesting work that could be done to improve behavior modification which can result from the collected data. There is a lot we can do to make the wearable sticky.

  It’s still early days – there is no standardization and a lot of devices overlap themselves with sensors (for example the Lumo Lift, while its main purpose is improving posture, it can also step track, like a FitBit. This cries out for a wearable ecosystem, almost like a personal area network, maybe using your smartphone as a hub, to gather and share information among your wearables. For example, your Basis watch could track your heart rate, and pass that information into a shared service on your phone, and your FitBit tracker can read your heart rate from that database.

  For the fitness trackers, there is too much detailed access to data in order to truly change behavior in order to improve your health. There is a market opportunity here to develop apps and services that sit above the devices and provide a more motivational environment for behavior change.

  Wearables must bring immediate value out of the box with no to very little setup required

  Wearables must be as easy to use as a band-aid

  Maybe multipurpose wearables will help make them as essential as the smartphone…

and most importantly:

  Wearables must look good – no one really wants to look like a dork (well some people don’t care, but many do) so fashion is very important!

All in all, really interesting stuff – and we’ll be using a lot of these findings in our future wearable products. We build wearable devices based on your ideas, so if you have any let us know.